In our last interview with Creative Director Michael Masberg on interdisciplinary storytelling, we briefly touched on the fact that European Capitals of Culture (ECOC) change rather slowly. Now, Michael takes us further in having a closer look at the causes and posing two central questions: How can cultural institutions be beacons of digital transformation? And what potential do interdisciplinary collaborations have to address an audience that already lives digitally? In doing so, he will not only look at ECOCs, but expand our view to other cultural institutions such as theatres and museums. The focus here, however, is primarily on Germany.
This week, we interviewed Michael Masberg, our Associate Creative Director and storytelling mastermind. We spoke with him about how his background in theatre, role-playing games and novel writing shapes his approach to story and dramaturgy for bR projects in general, and the Esch2022 launch specifically.